Percival was started in 2009 by designers / illustrators Chris Gove and Luke Stenzhorn and quickly joined forces with menswear designer Olivia Hegarty and accounts director, Jacob Sorkin.

Percival puts emphasis on British-made quality workmanship, timeless styling and clever detailing over trend-led, disposable fashion. All of our cuts are more of a tailored fit in order to set it apart from the current flurry of 'heritage' led brands. We often try to use playful/contrasted linings, buttons and unexpected colours for an undertone of the eccentric British gentlemen. We travel all over to find interesting new fabrics.

Everything is designed in London and made in the UK where possible.